Ads3 min read

Tracking with cost per ad and sales verification

See what each ad costs, qualify leads and bookings automatically and confirm sales before sending them to Meta.

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How it works now

The campaigns screen now shows the cost of each ad, so you know what to cut. Conversation analysis understands text, audio and images and sends booking and qualified-lead events on its own. A sale is only sent after your confirmation, through a verification queue with the timeline of the negotiation, or through the API when your system knows the payment landed.

What you gain

  • Cost per ad on the campaigns screen
  • Bookings and qualified leads detected automatically
  • Understands audio and images in the conversation
  • A sale is sent only after your verification

Cost per ad

The campaigns screen matches leads with Meta cost data and shows what each ad delivers.

What is automatic

  • Bookings and qualified leads are detected by conversation analysis
  • The analysis understands text, audio and images

What needs confirmation

Getting a sale wrong teaches the ads algorithm to look for the wrong audience. So a sale only goes to Meta after you confirm it, in the dashboard or through the API.

Verification queue

Each suggested sale comes with the timeline of the negotiation, so you decide with context.

Ready to put this to work?

Create your free account, connect your WhatsApp number in a few minutes and start serving and selling today.

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Tracking with cost per ad and sales verification | ZapZap API